To: Jolly Good Beer CustomersFrom: Yvan, reviewed by the JGB team So… you’ve heard the Cloudwater-in-Tesco news, right? This was pretty much as much of a surprise to us as to everyone, though I think we sort of felt something was coming when they started messing around with the core beer range this year. Tesco was a[…]
In my 2018 wrap-up “State of the Jolly Good Nation” post I briefly touched upon the subject of coldchain and stated “I hope that 2019 sees us setting up our first 100% coldchain connections for UK beer.” Well, here we are on the 1st of March 2019 and I’m sat in the passenger[…]
[This post originally written 2015-08-23 … has been refreshed 2018-09-16. Content has been edited without notes sometimes, other times comments have been inserted in [square brackets] or using this grey text colour where I think the historic content counterpoint adds value. Audience note: Jolly Good Beer is a “craft beer” business and as such this content[…]
Don’t try to define craft beer, that way madness lies… [Added 3/8/15 21:41: Please don’t read this as me insisting there ought to be some sort of an enforced definition… nor that I think I am laying down a One True Definition of Craft… it’s just a thought exercise. I do still think the concept[…]